New Delhi, December 5, 2016: USHA International, one of India’s leading consumer durables company, is the first company to promote Ultimate in India. Taking forward this strong commitment, USHA announced the ‘USHA Surat Ultimate Open 2016’ in association with UPAI (Ultimate Players Association of India) starting December 2, 2016.
USHA Surat Ultimate Open 2016
Team Dream Catchers from Ahmedabad emerged victorious and lifted the Usha Surat Ultimate Open 2016 Trophy. They beat Team Jumbish from Surat in the Gold pool finals. Team Zero Gravity from Surat finished third in the Gold pool.
USHA Surat Ultimate Open was a three day tournament slated between December 2 & 4, 2016 and the final took place at Tapti Valley International School, Surat. A total of 16 teams from 5 cities participated in the tournament.
Speaking about the event, Ms. Komal Mehra, Events Head, Usha International said, “USHA’s collaboration with Ultimate in India is a part of our larger effort in promoting sports, health and active lifestyle among people because at Usha ‘we care’. As a company we have always aimed at the reaching the crux of this sport and this tournament with over nine teams from the less privileged background has helped us popularise the sport at the grass root level. With Usha’s continued support for last five years, every Ultimate tournament has seen increased participation and Ultimate has established itself as a global sport, with the International Olympic Association recognising it.”
Earlier this year, Usha brought Ultimate Open to Ahmedabad, Mumbai (Gheun Tak) and Bangalore. The tournaments witnessed participation from different parts of the country, helping Ultimate in gaining huge popularity in India. USHA has always been supportive of numerous sporting initiatives in the country like Marathon, Cricket, Ladies and Junior Golf, Football etc. New age appliances from the company, like Infiniti Cook Halogen Oven, on the go blenders, cold pressed Juicers, air coolers with ionizers also represent USHA’s commitment to promote a fun, active and healthy lifestyle.
Tags: Dream Catchers, Ultimate, Usha International, USHA Surat Ultimate Open 2016
